New campaign aims to encourage more young people to consider a career in nursing and the allied health professions

Young people aged between 16 and 18 are the target of an eye-catching new campaign to attract more people to study for degrees in nursing and the allied health professions (AHP). 

Spearheaded by Health Education England (HEE), the campaign will run primarily across social media and digital platforms to inspire and inform sixth form and college students about what degrees in nursing and the allied health professions have to offer.


#knowaboutnursing campaign image

The campaign will put the spotlight on the benefits of these degrees and resulting careers, including:

Campaign assets

Health Education England is looking for support in promoting the campaign and its key messages. There are several ways you could do this:

To help with this, a set of campaign assets has been produced and can be found at the links below:


A team of student and newly-qualified nurses and allied health professionals from across the country have been recruited as ambassadors to spread the word about their professions, talk about their experiences and provide first-hand advice to those thinking about doing a nursing or AHP degree.

Social media 

You can follow the campaign on social media at the accounts below or by following #knowaboutnursing.

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